Almost every ad in the 2015 Superbowl had a hashtag. It's undeniable that hashtags have found their way into our digital conversations. Before we start, what exactly is a hashtag? Hashtag "#" is a metadata indicator; unless you are technically literate, it wouldn't mean anything to...
Facebook recently published a community update with some powerful numbers. 1.55 Billion people are on Facebook each month, and over a billion of those users are active on Facebook daily. With so many active users, Facebook still reigns as king of the social media platforms. Social...
With over 92 million people, Millennials are now the largest generational cohort living in the United States. Compare that to the 61 million members of Generation X or the 77 million Baby Boomers. Millennials now account for the majority of the workforce. Every year, it becomes...